It's Not Just State Performance & AYP That Are Overstated
The Washington Post reports that -- much like big city school districts, state education agencies and the USDE under Margaret Spellings, NBC is wildly overstating its performance: NBC's "Ratings Doping" (via DeadSpin).
"The Washington Post explains today that the ratings NBC is releasing are mostly bullocks. Writer Lisa de Moraes calls it "ratings doping," and it involves -- we think, though this Nielsen business is awfully confusing -- picking and choosing which half hour segments are reported to the Neilsens. And NBC making their ratings look better than they actually are. Which is rather scary."
"The Washington Post explains today that the ratings NBC is releasing are mostly bullocks. Writer Lisa de Moraes calls it "ratings doping," and it involves -- we think, though this Nielsen business is awfully confusing -- picking and choosing which half hour segments are reported to the Neilsens. And NBC making their ratings look better than they actually are. Which is rather scary."
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